Comme des Garçons Changed Street Fashion Forever

Before Comme des Garçons, street fashion was more about looking cool or copying trends. But this brand helped change streetwear into a form of self-expression.

Jun 30, 2025 - 15:59
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Comme des Garçons Changed Street Fashion Forever

Comme des Garçons is a fashion brand that started in Japan in the early 1970s. It was founded by Rei Kawakubo, a creative designer with a strong vision. She wanted to do something different from normal fashion styles at that time. Instead of following fashion rules, she created her own ideas and styles. People were surprised by the strange shapes and bold colors in her designs. The brand did not look like other clothing brands on the market. From the start, it was clear this brand was going to break the rules. This strong beginning helped it grow into something very special in the world of fashion.

A Brand With Unique Designs

Comme des Garçons quickly became known for clothing that looked different and artistic. The commesdegarcons.com brand used cuts and shapes that were not common in streetwear or runway fashion. Some clothes looked torn, others had uneven parts, and some didn’t even have a clear shape. These designs were not made to be pretty or stylish in a normal way. Instead, they told a story or shared an emotion with the person who wore them. This gave people a new way to express themselves through fashion. Wearing Comme des Garçons became a statement about being unique and bold. The designs pushed people to think about what fashion really means.

Street Fashion Took New Shape

Before Comme des Garçons, street fashion was more about looking cool or copying trends. But this brand helped change streetwear into a form of self-expression. People who wore Comme des Garçons on the streets looked like walking art. The clothes were bold, and they showed personality instead of just style. This gave people confidence to wear whatever felt true to them. They didn’t need to follow fashion rules anymore. Slowly, street fashion became more creative and open to new styles. Comme des Garçons showed the world that streetwear could be more than just simple and casual outfits.

Influence On Other Designers

Many designers around the world began to notice the success of Comme des Garçons. They saw how Rei Kawakubo changed the rules and made something new from nothing. Younger designers especially felt inspired by her brave choices and her unique designs. Some started to add strange shapes or new fabrics into their own fashion lines. Others started using black, grey, and other dark colors in new ways. High fashion brands also started mixing art with clothing more often. This wide influence helped bring fresh ideas into the fashion world. Because of Comme des Garçons, fashion became more about ideas than just looks.

Collaborations With Big Brands

Comme des Garçons did not just stay in the high fashion world. The brand also worked with many big companies to create special products. They partnered with brands like Nike, Supreme, Converse, and even H&M. These collaborations mixed streetwear with high fashion in an exciting way. It allowed more people to enjoy the unique style of Comme des Garçons. The limited collections sold out quickly and became very popular with fashion lovers. These projects helped bring the brand into the streetwear scene in a strong way. Collaborations made it clear that high fashion could also live on the streets.

A New Way To Think

Rei Kawakubo, the mind behind Comme des Garçons, helped people think differently about clothes. She didn’t believe that clothing had to be beautiful in a traditional way. For her, fashion was about ideas, messages, and strong emotions. This mindset changed the way many people looked at their own clothing. They started to choose outfits that showed their mood or told their personal story. This helped street fashion grow into something deeper and more thoughtful. Fashion was no longer just about style, but also about meaning. Comme des Garçons made people think more about what they wear and why.

Comme des Garçons And The Future

Comme des Garçons continues to grow and change the fashion world today. It still brings out new ideas and strange designs that surprise people. The brand supports young designers through projects like Dover Street Market. This helps new fashion voices get heard and seen around the world. Street fashion today is full of creativity, and much of that comes from Comme des Garçons. It taught people to be brave with their style and to wear what feels true to them. As fashion keeps changing, the brand will keep playing a strong role in that journey. Its impact on street fashion will always be remembered and respected.